p444 Privacy Policy

01 Who We Are

p444 is an internationally licensed online gaming platform accessible at p444.cam, offering sports betting, live casino, slots, and related gaming services primarily to players in Pakistan. References to "p444", "we", "us", or "our" in this Privacy Policy refer to the p444 Platform operator and its authorised data processing entities.

p444 acts as the data controller in respect of personal data collected directly through the p444 Platform — meaning p444 determines the purposes for which and the means by which your personal data is processed. Where third-party service providers process data on p444's behalf, they act as data processors under written data processing agreements that bind them to the same data protection standards applied by p444.

02 Data We Collect

p444 collects personal data in the categories listed below. We collect only the minimum data necessary to deliver the Services, comply with legal obligations, and maintain the integrity of the Platform.

p444 does not intentionally collect sensitive personal data such as racial or ethnic origin, political opinions, religious beliefs, or health data. If any such data is incidentally disclosed in a support communication, it will not be stored separately or used for any purpose beyond resolving the matter at hand.

03 How We Collect Your Data

p444 collects personal data through the following channels:

• Directly from you: When you register a p444 account, complete KYC verification, make a deposit or withdrawal, use live chat or email support, respond to promotions, or update your account profile.
• Automatically: When you use the p444 Platform, technical and usage data is collected automatically through server logs, cookies, and similar tracking technologies embedded in the Platform.
• From third-party payment providers: When you deposit or withdraw using JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, or card networks, relevant transaction confirmation data is passed to p444 to record the transaction.
• From identity verification partners: Where p444 uses third-party KYC service providers to verify documents or screen against sanctions lists, those providers may share verification results with p444.
• From fraud prevention and analytics services: Technical data such as device fingerprinting and IP geolocation data may be processed by third-party risk management tools to detect fraudulent activity on the Platform.

04 Why We Use Your Data

p444 uses your personal data for the following specific purposes:

• Account creation and management: To register your p444 account, maintain your profile, and provide access to all Platform Services.
• Identity and age verification: To confirm that you are at least 21 years of age and that the identity information you have provided is accurate, as required under responsible gaming obligations and applicable regulatory standards.
• Transaction processing: To process PKR deposits via JazzCash, EasyPaisa, and other supported payment methods, and to process withdrawal requests to your verified payment instruments.
• Anti-money laundering and fraud prevention: To monitor account activity for signs of fraudulent conduct, money laundering, or other prohibited activities, and to report such activity to relevant authorities where legally required.
• Responsible gaming monitoring: To identify patterns of play that may indicate a gambling problem, and to enforce any responsible gaming limits, cool-off periods, or self-exclusion requests you have applied to your account.
• Customer support: To respond to your queries, resolve disputes, and maintain records of support interactions for quality and compliance purposes.
• Marketing communications: To send you information about p444 promotions, bonuses, and new features — but only where you have consented to receive such communications. You may opt out at any time via your account settings or by contacting support.
• Platform improvement and analytics: To analyse usage patterns, identify technical issues, and improve the functionality, security, and user experience of the p444 Platform.
• Legal and regulatory compliance: To comply with applicable laws, regulatory requirements, court orders, and lawful requests from competent authorities.

05 Legal Basis for Processing

p444 processes your personal data on one or more of the following legal bases, depending on the purpose of processing:

• Contractual necessity: Processing is necessary to perform the contract between you and p444 — i.e., to operate your account and provide the Services you have registered for.
• Legal obligation: Processing is required to comply with applicable anti-money laundering laws, age verification obligations, and other regulatory requirements to which p444 is subject under its international gaming licence.
• Legitimate interests: Processing is in p444's legitimate interests — specifically fraud prevention, platform security, responsible gaming monitoring, and improving the Platform — provided those interests are not overridden by your fundamental rights and freedoms.
• Consent: Where processing is based on your consent — primarily in the context of marketing communications — you may withdraw that consent at any time without affecting the lawfulness of processing carried out before the withdrawal.

06 Data Sharing & Disclosure

p444 may share your personal data with the following categories of recipient:

• Payment service providers: JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, USDT network processors, and Visa/Mastercard networks — solely for the purpose of processing your transactions.
• Identity verification providers: Third-party KYC and document verification services engaged by p444 to confirm your identity and age in accordance with responsible gaming and AML obligations.
• Gaming technology providers: Software providers whose games are hosted on the p444 Casino and Slots Platform — such as Evolution Gaming, Pragmatic Play, and Ezugi — may receive technical session data necessary to deliver those games. These providers operate under strict data processing agreements.
• Fraud and risk management services: Specialist anti-fraud and cybersecurity providers who assist p444 in detecting and preventing fraudulent activity, account takeovers, and money laundering.
• Regulatory and law enforcement authorities: Where p444 is legally obliged to disclose data to a regulator, law enforcement agency, court, or government authority — whether in the licensing jurisdiction or elsewhere — p444 will comply with such legally binding requests. p444 will notify affected users where permitted to do so by law.
• Professional advisers: Legal counsel, auditors, and compliance consultants acting under obligations of professional confidentiality, where their engagement requires access to relevant data.
• Business transfers: In the event of a merger, acquisition, or sale of all or part of p444's business, personal data may be transferred to the acquiring entity subject to equivalent privacy protections.

07 Cookies & Tracking Technologies

The p444 Platform uses cookies and similar tracking technologies to operate core platform functions, improve your experience, and support security and analytics. The main categories of cookies used by p444 are:

• Strictly necessary cookies: Essential to the operation of the Platform — including session management, authentication state, and security tokens. These cookies cannot be disabled without impairing Platform functionality.
• Functional cookies: Remember your preferences — such as language settings, preferred sports markets, and display options — so that they persist across sessions.
• Analytics cookies: Collect anonymised or pseudonymised data about how users interact with the Platform. This data is used to identify performance issues, popular features, and areas for improvement.
• Security and fraud-detection cookies: Support p444's fraud prevention systems by helping to identify unusual device or behavioural patterns that may indicate account compromise or fraudulent activity.

You may manage your cookie preferences through your browser settings. Disabling strictly necessary cookies will affect Platform functionality. Disabling analytics or functional cookies will not prevent you from using the Platform but may reduce personalisation features.

08 Data Security

p444 implements a comprehensive set of technical and organisational security measures to protect your personal data against unauthorised access, loss, destruction, alteration, or disclosure. These measures include:

• 256-bit SSL/TLS encryption across all pages, forms, and API communications on the p444 Platform.
• Encrypted storage of all passwords using industry-standard hashing algorithms. p444 does not store plaintext passwords.
• Two-factor authentication (2FA) via SMS OTP to your registered Pakistani mobile number, available as an optional but strongly recommended security layer on your p444 account.
• Role-based access controls ensuring that p444 staff access personal data only where their role requires it, and only to the extent necessary for the specific task.
• Continuous monitoring of Platform infrastructure for anomalous activity, intrusion attempts, and data exfiltration patterns.
• Regular security assessments and penetration testing of the p444 Platform and underlying infrastructure.

09 Data Retention

p444 retains personal data only for as long as is necessary to fulfil the purpose for which it was collected, or as required by applicable law. The following general retention periods apply:

• Account and identity data: Retained for the duration of your account plus a minimum of five (5) years following account closure, in compliance with anti-money laundering record-keeping obligations.
• Financial transaction records: Retained for a minimum of five (5) years from the date of the transaction, as required by applicable financial regulations.
• KYC verification documents: Retained for five (5) years following account closure or the completion of the transaction to which the verification related, whichever is later.
• Support communications: Retained for three (3) years from the date of the interaction, for quality assurance and dispute resolution purposes.
• Technical and usage data (logs): Retained for twelve (12) months from collection, unless a specific security investigation requires retention for a longer period.
• Marketing consent records: Retained for as long as your account is active, and for three (3) years following the withdrawal of consent, to demonstrate compliance.

Upon the expiry of applicable retention periods, personal data is securely deleted or irreversibly anonymised in accordance with p444's data disposal procedures.

10 Your Data Rights

Subject to applicable law and certain limited exceptions, you hold the following rights in respect of your personal data held by p444:

• Right of access: You may request a copy of the personal data p444 holds about you, together with information about how it is being used.
• Right to rectification: You may request the correction of any inaccurate or incomplete personal data held by p444 at any time via your account settings or by contacting support.
• Right to erasure: In certain circumstances, you may request the deletion of your personal data. Note that this right is subject to legal retention obligations — p444 may be required to retain certain data for regulatory compliance even following an erasure request.
• Right to restrict processing: You may request that p444 restricts the processing of your data in specific circumstances — for example, where you contest the accuracy of the data or object to processing based on legitimate interests.
• Right to data portability: Where processing is based on contract or consent and carried out by automated means, you may request a machine-readable copy of the personal data you have provided to p444.
• Right to object: You may object to processing based on p444's legitimate interests. p444 will cease such processing unless it can demonstrate compelling legitimate grounds that override your interests.
• Right to withdraw consent: Where processing is based on your consent, you may withdraw that consent at any time. Withdrawal does not affect the lawfulness of processing carried out before the withdrawal.

To exercise any of these rights, please contact the p444 support team. Requests will be acknowledged within 72 hours and resolved within 30 calendar days. Identity verification may be required before processing a data rights request.

11 Children's Privacy

p444 applies mandatory age verification at the point of registration and at withdrawal. If p444 discovers or has reasonable grounds to believe that an account has been registered by a person under the age of 21, the account will be immediately suspended, all funds will be held pending investigation, and the matter will be escalated to the appropriate authority where required by law.

If you are a parent or guardian and believe that a minor in your care has created a p444 account, please contact our support team immediately so that the account can be closed and any deposited funds returned where legally permissible.

12 International Data Transfers

p444 operates as an internationally licensed platform, and your personal data may be stored or processed in data centres or by service providers located outside Pakistan. p444 ensures that any such international transfer of personal data is subject to appropriate safeguards, which may include:

• Standard contractual clauses approved by relevant data protection authorities and incorporated into contracts with all third-party processors.
• Transfers to service providers operating in jurisdictions that provide an adequate level of data protection as recognised by the p444 licensing authority.
• Data processing agreements that require third-party processors to maintain security standards equivalent to those applied by p444 directly.

By using the p444 Platform and accepting this Privacy Policy, you acknowledge that your personal data may be transferred internationally in the manner described above.

13 Third-Party Services & Links

The p444 Platform may contain references to third-party services — including payment gateways (JazzCash, EasyPaisa), game providers (Evolution Gaming, Pragmatic Play, Ezugi), and identity verification tools. Each of these third-party services operates under its own privacy policy, which governs how that service handles data it collects independently.

p444 is not responsible for the privacy practices of third-party services accessed through or in connection with the Platform. p444 recommends that you review the privacy policies of any third-party service you interact with. p444's data processing agreements with these providers require them to handle p444 player data in a manner consistent with this Privacy Policy, but p444 cannot control data collected directly by those services outside the scope of the p444 integration.

14 Amendments to This Policy

p444 reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data practices, legal obligations, or the services we offer. The date of the most recent revision is displayed at the top of this page.

Where changes are material — meaning they significantly affect how your personal data is processed — p444 will notify registered users via the mobile number or email address held on their account prior to the changes taking effect. For minor or administrative updates, p444 will update this page without direct notification, and it remains your responsibility to review the policy periodically.

Your continued use of the p444 Platform following notification of any material change constitutes your acceptance of the revised Privacy Policy.

15 Contact Us

If you have any questions, concerns, or requests relating to this Privacy Policy, or if you wish to exercise any of your data rights, please contact the p444 support team through the following channels:

• Live Chat: Available 24/7 on the p444 Platform. Average response time: 3–5 minutes. This is the fastest route for urgent privacy or security concerns.
• Email: [email protected]
• Messenger: Via the official p444 social support channels.

Privacy-related requests — including data access, rectification, erasure, and portability requests — will be acknowledged within 72 hours of receipt. p444 will verify your identity before processing any data rights request to prevent unauthorised disclosure of personal information.

This Privacy Policy was last reviewed and published on 1 January 2026. p444 reserves all rights in respect of the data described in this policy, subject to the rights granted to users herein.